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May 21st, 2010 
‘You dno’t hvae to be perfcet to trnasmtit the msesgae arcsos so lnog you esnrue the fisrt and last aplhbaets are in crorcet position.’
Are you surprised that you can still read and understand the above message although it was deliberately written with numerous spelling errors !
What is the implication of the above-mentioned example in Internet marketing ?
Many enthusiastic Internet marketers spend great effort, time and money to fine-tune their product website to make it perfect, make it unique before launching. Many fear to record their voice for audio products, audio website introduction and audio testimonials because they cannot speak like the Americans.
Of course, it will be good, in fact a bonus, if you can perfect your product website graphically.
However, it really does not matter if your command of English is not so good to have proper message delivered across to your online visitors. Do not be discouraged and if you do not have the American accent to record your voice in audio recording for audio product presentation.
So long your ensure your message is simple enough to make the online viewers understand – that is good enough. Having said that, remember to ensure the following mandatory items are in place :
- hyperlink your correct domain name to the relevant word/phase to bring your visitors to your payment page/download page
- setup payment facility in the correct amount and correct manner
- apportion affiliate commission correctly as per your committed commission to the successful sales from your affiliates
Once you know the key areas to focus 100% correctness, you can then just go ahead to launch your product website with confidence.
Remember, people buy your product because your product is able to serve the buyers’ immediate needs, and NOT because your product website has no grammatical mistakes that come with excellent graphics.
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